Welcome to

The Permanent Makeup Collective

The Permanent Makeup Collective is the brainchild of Jade Jefford and Gemma Henderson, who want to make a difference to the way Permanent Makeup courses and beginner training is taught.

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Course Content

We want to make a difference to the way Permanent Makeup courses and beginner training is taught in PMU. View some of our popular courses below, or download our course prospectus for more info.

Microblading Course

Meet Jade and Gemma

Achieving Excellence

Jade runs her Permanent Cosmetics business in Leigh on Sea, Essex and has a very wide reaching client base in her busy clinic. Gemma is a well known Semi-permanent makeup Artist with a thriving business based in Devon.

After listening to beginners, it became apparent that lots of new students had inconsistencies in their courses. Being the perfectionists we are, is where The Permanent Makeup Collective idea was born.

Ask yourself....


Would you like to be your own boss, work flexible hours and be in control of your own earnings?


Would you like to retrain in an exciting and lucrative career?


Are you artistic, passionate and keen to learn a new skill?
Sign up!

This could be the opportunity you’ve been waiting for...

The Permanent Makeup Collective

Why Choose Us?

Both Jade and Gemma trained with Nouveau Contour back in 2015 and have gone onto complete several additional PMU courses with industry leaders. They have developed their own unique styles and perform these treatments in their very busy clinics located in Devon and Essex.

Experienced Teachers

Jade Jefford and Gemma Henderson are two experienced well known artists in their field and run successful PMU clinics.

Learn From Industry Professionals

Together, Jade and Gemma have a combined teaching experience of over 10 years.

Professional Certification

All of our training courses are certified by ABT, guaranteeing the highest standards in PMU.


We come highly recommended...

"I did my advanced training with Gemma and it was honestly the best thing I ever done. My training gave me so much more confidence & I learned so much from Gemma, she gives you everything she knows & doesn't hide a thing. She was so welcoming & friendly and even now is always be there to answer any questions I have about PMU. So talented & amazing at what she does. I can't thank you enough Gem!
Naomi Harriott-Gayle
Gemma is an absolute super star. I can’t thank her enough for my 1-1 masterclass, the day was tailored to accomplish my personal goals and Gemma exceeded my expectations and more. It was incredible! Buzzing with excitement that Gemma has given me back my love for hair strokes. Her calming and encouraging approach made the 1-1 a breeze. Loved every second and so lovely to finally meet Gemma in person after years of following Gemma's beautiful work online. Not only is Gemma exceptionally skilled and knowledgeable in the PMU field she is also kind, attentive, caring and an all round lovely lady with a big heart.
Emma Dolding
"I went to an advanced 121 day with Gemma to learn her crisp hairstroke technique. Honestly it was the beat course I’ve ever done! I learned so much. I’ve been to some courses where I feel the trainer doesn’t want to tell all their secrets, but I felt like Gemma teaches you everything she knows and guides you through her technique so clearly. I’d thoroughly recommend Gemma to any artists who want to improve. Thanks so much Gemma! Xx"
Chloe Downton
"Had the best training day with Gemma for ombré brows. Filled with lots of information, tips and tricks! I feel excited to do brows again and her technique is so effective. 100% would recommended to freshen up your skills."
Leanna Williams
"I chose to train with Jade and Gemma after following their work for some time. I was always really impressed by their skill set and ability to create the perfect brows. My training with them was very in-depth. Everything was explained and discussed in detail and they demonstrated in as many ways as possible – on paper, latex and on models. I felt that everything (and more!) I needed was covered in the course leaving me confident. Both Jade and Gemma go above and beyond by providing excellent support after training, which is essential in this industry to help you succeed. I am really happy with the training and would highly recommend them to others."
Sarah Larvin